Creative Commons Metadata Embedding

The need for authentic verification of media files is now greater than ever. For labels and bands releasing mp3 files onto the Internet there are some important considerations to be made.

Unfortunately fraudulent activities by pirates and industry sanctioned businesses are polluting file sharing networks and end user media devices. Recent news of Overpeers anti-piracy tactics are a major cause for concern. By exploiting security vulnerabilities in Microsoft’s Internet Explorer, Overpeer has set a dangerous precedent that will quickly be used by equally malevolent organisations. The "hijacking" of popular media files and formats for misleading purposes is very serious indeed.

Tricking consumers into downloading spyware and other forms of viral marketing practices will cost everyone dearly. Throw RSS and podcasting into the arena and its easy to see content providers will need protective measures at the grassroots level. The Creative Commons "verification link" is one solution for protecting artists against the incorrect or fraudulent labeling and sharing of their work.

The problem does not only concern the publishers, owners and creators of content. Services that aggregate and distribute media files are usually the main source of scrutiny for interested parties. Think of p2p file sharing networks, BitTorrent distributors and Internet radio. It remains to be seen how these issues will impact the podcasting directories and distributors.

One way to avoid infringement problems is to keep things clean and legal but as with Internet radio it’s difficult to imagine podcasters rushing out to buy the appropriate licenses. It’s much easier to see podcasting via RSS technologies becoming a mass music distribution medium that will rightly be difficult to govern.

Whatever transpires the effective use of file sharing/trading will require a user verifiable way of discerning essential differences between the files on offer, including in much simplified terms:

  • 1. The creator publisher and owner of the original work and the validity of the file.
  • 2. Any limitations imposed by the published format. Especially in relation to the type of file format i.e. MP3, WMA, AAC, etc. and assigned DRM restrictions.

This page presents the idea behind Creative Commons Meta tagging. It explains, in a simple way, how embedding important information in media files can protect content owners and help channel traffic to web services. By adopting these measures as the lowest common denominator, Creative Commons publishers are making a step forward in consumer usability.

Meta tagging help and information:

Audio Formats:

Digital Piracy:

Overpeer Watching:
Digital Rights Management:
Microsoft and Security:

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